Testimonials
Porsche
“Wherever we’ve gone with the structure, the feedback from visitors has been really good. People say things like: ‘Amazing’, ‘Really cool’, ‘Love how it looks inside’ – people are a little amazed because they haven’t seen anything like it before.”
Espen Johansen
Sales Director at Porsche Norway
Dell
“The truck was well on time, ready before the beginning of the events. The team paid a lot of attention to us and our guests, as well as the set-up of the truck. We want to give you a special thank you, about the incredible quality of the set-up, the perfect timing, and the overall service you provided.”
Caroline
Dell France
Kylie Cosmetics
Our brief was simple — create a standout roadshow to launch Kylie Cosmetics across the UK. The solution needed to travel, set up fast, and radiate the brand’s signature pink energy.
A customized Transparent Truck became the centerpiece, re-engineered with a new entrance and staircase to create a warm, immersive experience from the very first step.
Tesla
Tesla turned highways into a stage for innovation with a bold new campaign that took the brand’s engineering excellence on tour. The activation featured a Cybertruck towing a transparent exhibition trailer containing the Model Y — the world’s best-selling car.
This mobile display redefined automotive marketing, blending futuristic design with viral visibility across the United States.
Disney
Disney approached The Clear Idea to promote the release of their double Academy Award-winning film, Frozen.
The campaign gave children (and adults alike) the opportunity to “adopt a snowman”, bringing the warmth of Frozen’s characters to life — even during the capital’s snowless winter.
Aston Martin
In July 2024, Aston Martin Aramco F1 hit the road to celebrate the 2024 British Grand Prix. The team’s latest F1 car was displayed inside our transparent exhibition box, towed by a red Aston Martin DBX 707.
From London to Manchester, the mobile showcase drew crowds, media, and motorsport fans eager to see the car up close.
Adidas
Experiential agency Iris Worldwide asked us to help launch adidas’ revolutionary football boot — GLITCH. The concept needed a fully mobile, transparent showcase that could function as an on-site fitting room and brand space.
We built a purpose-designed unit with integrated lighting, temperature control, multi-boot display racks, and a dedicated fitting area, all mounted on a concealed chassis easily towed by a 4×4.
Midea
“From the presentation of the initial roadshow structure solution, to the design and execution of the internal production, and the subsequent management of the roadshow, the experience has been totally professional. Not only do The Clear Idea bring their international roadshow experience to the table but their project management tools and multi-lingual account managers help ensure the event planning is totally taken care of.”
Jochen Schaefer
Midea Europe
Honda
“Working with The Clear Idea was very easy from start to finish, they are a truly professional outfit. The display box absolutely caught the eye! The manoeuvrability of the box enabled us to easily position our prototype car in high footfall areas. The whole project was deemed a huge success and I look forward to working The Clear Idea team again.”
Ren Masayuki
Global Account Director at Hakuhodo Germany
Harrods
“When it comes to creating luxury mobile pop-ups it has to be The Clear Idea. The showcase we received for our Porsche roadshow was exactly on brief with extremely diligent project management to match.”
Guy Cheston
Partnerships Director at Harrods
Accenture
“Working with The Clear Idea was very easy from start to finish, they are a truly professional outfit. The display box absolutely caught the eye! The manoeuvrability of the box enabled us to easily position our prototype car in high footfall areas. The whole project was deemed a huge success and I look forward to working The Clear Idea team again.”
Ren Masayuki
Global Account Director at Hakuhodo Germany
Ready to create your own case study?
Whether you are planning a single activation or a multi city roadshow, we design and deliver mobile environments built for real world conditions.
From early concept and design through production, logistics, and on site execution, our structures are created to perform reliably, move efficiently, and represent your brand with clarity wherever they go.
Ready to create your own case study?
Whether you are planning a single activation or a multi city roadshow, we design and deliver mobile environments built for real world conditions.
From early concept and design through production, logistics, and on site execution, our structures are created to perform reliably, move efficiently, and represent your brand with clarity wherever they go.