At The Clear Idea we work with the world’s most respected brands and their agencies to create memorable brand engagement. We love creating. We make vehicles from scratch for brand experience. We retrofit existing structures and design experiential concepts.

There’s never been a better time to conduct a marketing roadshow. With customers spending more time than ever before out of home taking a proactive approach to brand engagement has never been more important.

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In a modern era of social media successful PR campaigns need strong visual content which is what The Clear Idea specialises in

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Most open top parade vehicles are old, double-decker buses. At The Clear Idea we believe that your parade vehicle should reflect your brand.
Our purpose-built parade vehicles feature optional built-in high definition LED screens displaying video content whilst the rest of the vehicle’s contoured fibreglass shell can be fully wrapped to create a striking image as it travels the streets. Our vehicles also feature a built-in open top deck that has been constructed to hold over 60 people. There is an on-board generator and electrics to power the event.

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Our logistics team, headed by former RAF Logistician Ewan Smith, can help our clients determine what needs to be done in advance and during their events.

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We’re happy to let our clients handle their own production. Equally, our skilled team of engineers, carpenters, metal workers and electricians can build and install your event concepts if needed.

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Our design team can help take an idea and bring it to life!

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Our products incorporate a wide range of cutting edge technology to engage your audience. We work with multiple Audio Visual platforms and our products feature built-in audience tracking and event analytics software to assist ROI analysis.


Our extensive manufacturing capabilities allow us to create bespoke structures for any occasion. Imagination is the beginning of creation.


We have worked on many international campaigns with a broad range of international clients. We can assist with as much or as little as you require from structure design to logistical planning and fulfilment.

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+44 (0) 203 191 6200

27 Old Gloucester Street




Florida 813 278 7778

California 323 375 5657

210 26th Avenue N,

St. Petersburg,

FL 33704..


00 49 (0)69 274015 227

Mainzer Landstr. 50

Frankfurt am Main



(8621) 2052 0620

Shanghai World Financial Center

28th Floor, 100 Century Avenue

Shanghai 200120